Best month to buy a car? Google Trends says November-ish
We hope this info helps you plan your next car-buying trip. We also hope you’ll keep us in mind for when you need website design and development!
Supply and demand: the lower the demand, the lower the price.
So when is the demand for cars the lowest?
According to Google Trends, people search car-related keyterms most in the summer and least in the winter, with a small spike right before Christmas.
In case you’ve never used Google Trends: it lets you look at search frequency over time for terms of your choosing. Let’s try the most obvious ones. Car and cars are huge terms, so we get pretty clear data:
The second tier shows more volatility since these terms aren’t quite as popular, but the trend is still apparent.
This last batch is all over the place, but still fits the trend. Somebody went crazy looking to buy car late last year, though!
We were planning on buying a used car by September of this year (which seemed to be the time when most of these lined up, more or less), but after seeing this we might wait until late October. What do you think?
What are some other creative ways to use search engines to your advantage?