Best month to buy a car? Google Trends says November-ish
We hope this info helps you plan your next car-buying trip. We also hope you’ll keep us in mind for when you need website design and development!
Supply and demand: the lower the demand, the lower the price.
So when is the demand for cars the lowest?
According to Google Trends, people search car-related keyterms most in the summer and least in the winter, with a small spike right before Christmas.
In case you’ve never used Google Trends: it lets you look at search frequency over time for terms of your choosing. Let’s try the most obvious ones. Car and cars are huge terms, so we get pretty clear data:
The second tier shows more volatility since these terms aren’t quite as popular, but the trend is still apparent.
This last batch is all over the place, but still fits the trend. Somebody went crazy looking to buy car late last year, though!
We were planning on buying a used car by September of this year (which seemed to be the time when most of these lined up, more or less), but after seeing this we might wait until late October. What do you think?
What are some other creative ways to use search engines to your advantage?
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Comments
Good to know info!
Good to know info!
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When? Dec's worked for us...
Interesting to see the Google Trending, I’d think there’d be some sort of official sales volume #’s that one could find.
Searching might lead / lag the actual purchasing (i.e. I do my research up front, then stew on it for a month).
Dec’s always worked well for us but I’d think Nov would be good too.
I think early winter doesn’t seem like a ‘good fit’ just because I envision people suddenly realizing they need all-wheel drive or something to replace their summer car!
@Jay Interesting point… you’d
@Jay
Interesting point… you’d certainly hope people aren’t buying cars on the same day they start Googling them.
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Cool Analytics
Cool analytics… Google Trends is very useful.
It can help too us when we want to buy a car :P
very interesting and
very interesting and informative.. i appreciate your article so much..
Splendid Information provided
Splendid Information provided here.
It will be really useful in your car buying process.
Hey great
Nice information.Thanks.
Keep posting.
cool
Very cool blog…. and informative too….
Keep Posting.
Google runs the world
Google tells us what we need to know and we should obey the great and mighty Google…
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reply
Hey your information is really helpful. As more people are buying in summers. I think during winter we can have cars in less prices.
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Best donate a car time of the year?
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