Thing: Attention Is the Real Resource by John Gruber. Should publishers offer full posts or teasers in their RSS feeds? Somehow it’s still up for debate. Our stance is that “Click for more after the jump” sounds the same as “Goodbye” to most readers. Gruber: “A reader asking for a full-content RSS feed is a reader who wants to pay more attention to what you publish. There have to be ways to thrive financially from that.”
Thing: What May Happen in the Next 100 Years by Ladies’ Home Journal, 1900. Someone dug up a INTHEYEAR 2000 list of predictions that’s… actually really close to right, from the Internet to air travel to agricultural genetic engineering. (Not the intricacies of each, of course, but the effects. Also I would link to the blog this came from, but that blog’s been removed by Blogger for SPAMMIN’.)
Unrelated Video: Spring Is Pretty Much Here, Tusas
In honor of another winter’s passing, it’s time to pay respects to all those who tried to have a phone conversation on a frozen lake and kept getting corralled by stunt bikers. Take it away, Tusas on ice:
The Washington Post delivers one of the all-time finest editorial corrections after it was brought to their attention that Public Enemy’s “911 Is A Joke,” released in 1990, was not written in mockery of the events of September 11, 2001. The revised article actually casts PE in a positive light otherwise. The mistaken tune and its lyrics. And who among us could forget the Carlton Banks version?
The Daily Mirror’s associate editor pledges to put SEO in its place after becoming sick of finding his site awash in traffic but bereft of readers. We say it a thousand times a day just to clean our teeth: good SEO is a tactic, not a goal. Having the galaxy’s highest-ranking website doesn’t mean anything if you’re not connecting with people.
I continue to marvel at the amount of time certain individuals are able to set aside for making Super Mario levels that play songs. This one features four Marios gallivanting simultaneously on four custom levels. They add up to recreate the four parts of Queen’s “Don’t Stop Me Now.” Can you believe this?
Who wouldn’t want to run a company just like Netflix’s after reading this leaked internal memo?
Considering Slate’s habitual contrarianism, you’d think their readers would come up with more interesting end-of-America scenarios than these. Arab-Israel war will end America? I wasn’t aware America had been relocated. The toy these uncreative types used to come up with the seeds of the apocalypse is pretty fun to fiddle with for at least three minutes, but here’s the real prize: a social network that shows which scenarios were linked to each other. Apparently, Robot Overlords connects to Alien Invasion. Does that mean the robots are in charge of the aliens, too? The future is rich with intrigue. Still, this week’s finest mother lode of semi-useless data: How Different Groups Spend Their Day. Speaking of spending time, if you can’t waste a solid twenty minutes with this chart, then you are just not cut out for charts of any kind.
Surely you happened to see this Coke vs. Pepsi logo nonsense about 26 times this week. It intends to show, for some reason, that Pepsi’s logo changes every eight minutes while Coke is a solid rock. Here’s the real story: Coca-Cola vs. Pepsi, Revised Edition. Survey says Coke changes its logo every bit as often as Pepsi does. And Coke even changed, uh, Coke itself at one point, lest we forget. Who knew Coke had fanboys?
ENGINE brought a lot of efficiency and standards to the project that otherwise wouldn’t have been there. Ben also holds himself with a professional and friendly manner, and is patient in explaining the technical side of the project clearly to members of our staff that had questions.
– Armistead Booker, Associate media designer
American Museum of Natural History